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ZETCommunities-Part B Case Solution & Answer

ZETA Communities of the case provides background on the history of the construction industry, the housing crisis and declining economic environment at the time of the co-founders launched the company, and appearance of the green building movement . With Part A as a backdrop, Part B describes the vision of the three co-founders to launch a net zero energy, prefabricated housing corporation, innovate technology decades old manufactured homes. The co-founders launched ZETA Communities at the lowest point of the housing crisis and must navigate through the markets and financing difficulties to build a viable organization. Today, communities ZETA factory buildings at a plant in Sacramento and provides products for housing, education and light commercial markets.
by
Raymond E. Levitt,
Erica Plambeck,
Andrea Larson,
Sara Rosenthal
Source: Stanford Graduate School of Business
27 pages.
May 20 2011: release date. Prod #: E404B-PDF-ENG
Solution B-Party Case ZETA Communities

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