Yamato Transport, the first package delivery company in Japan, the experience of internationalization and geographical diversification issues. At the start of its operations in Singapore in 2010 to further diversify in Southeast Asia, the company faces challenges due to different social and cultural landscapes, the difficulties of penetrating a little saturated the market, and the problems of contracting workforce in line with the business model of the company. Key success factors for Yamato Transport in Japan and its applicability in Singapore are discussed. What is required to Yamato Transport in Singapore to succeed in the fight against the powerful SingPost?
by
Abhishek Aggarwal,
Rohit Kadam,
Lawrence Loh
Source: Ivey Publishing
18 pages.
Publication Date: 09 May 2013. Prod #: W12569-PDF-ENG
Yamato Transport: Replication Japanese success in solving case of Singapore
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