Wolters Brewery (A): Negotiating Restructuring Case Solution & Answer

This Case is about ENTREPRENEURSHIP

PUBLICATION DATE: March 19, 2012 PRODUCT #: W12805-PDF-ENG

This sequence of two instances presents in the (A) case the scenario of a transnational brewer, Inbev, having obtained several breweries in Germany, wanting to carry on with the closing of smaller, less efficient plants as well as operating integration. Opposition is triggered by this move from the neighborhood work force, but the local community. For Inbev, it is a case of corporate restructuring and strategy execution. The case was made as a small business discussion setting bringing together a local bank, the city council as well as the transnational, local entrepreneurs; directions for four teams involved in the discussions are given in the teaching note. The case can be utilized as a traditional case on strategy or entrepreneurship execution.

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