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Valuing Virtual Integration at Dell Computer Case Solution & Answer

Dell Computer Corp. manufactures, sells and services personal computers. The company markets its computers directly to customers and builds equipment after receiving an order from a customer. This control model allows Dell has manufacturing capital investment much lower than its competitors work. It also allows Dell to more fully enjoy the benefits of lower prices of the components and the introduction of new products faster. Dell has experienced rapid growth and has been able to finance internal growth through the efficient use of capital and profitability. This case highlights the importance of working capital management in a growing company.
by
Thomas R. Piper,
Joan Magretta
15 pages.
May 11 2009: release date. Prod #: TRP001-PDF-ENG
Promote virtual integration solution Dell Computer

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