Turning Copper into Gold: Bharti Airtels Fixed-Line Service in India Case Solution

Basic telecommunication services in India offered by the government as a natural monopoly service object, in recent years there have been radical changes in terms of competition, the supply of services and technology. This case highlights the technology, marketing and financial strategies adopted by Bharti Airtel, a leading private telecom service provider in India. While Bharti has carved a niche in its offer fixed-line services, the case highlights the need for agility Bharti rich racing public operators liquidity and strong emergence of mobile services and related technologies. The case can also be used to study the evolution of telecommunications law in India and the impact of migration from a monopoly to a telecommunications service perfectly competitive basis in an emerging market. Monopoly Government, business strategy, telecommunications services, wireline services, telecommunications regulations, market penetration
by
Varadharajan Sridhar,
Amit Malik
Source: University of Hong Kong
26 pages.
Date Posted: November 15, 2007. Prod #: HKU674-PDF-ENG
Turn copper into gold: the fixed telephony service Bharti Airtel in India, if a solution

Turning Copper into Gold: Bharti Airtels Fixed-Line Service in India Case Solution
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