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The Kitchener Rangers Hockey Club: Skating into the Future Case Solution & Answer

The Kitchener Rangers Hockey Club: Skating into the Future Case Solution

In 2015, the chief operating officer of the Kitchener Rangers Hockey Club needed to think about brief- and long-lasting choices to increase the success and keep of the company. Offered its solid neighborhood assistance, the Kitchener Rangers Hockey Club remained in the catbird seat of having an 800-person waiting list for season tickets; nevertheless, this circumstance triggered an understanding that video games were constantly sold out, which prevented a brand-new origination of fans from participating in.

Provided the company’s not-for-profit governance design, any strategy the chief running officer thought about would have to be embraced by the gamers and personnel, as well as voucher holders, fans, regional towns, and neighborhood homeowners. How could the Kitchener Rangers Hockey Club carry on its progress while drawing in a brand-new generation of fans?

This case is about GROWTH STRATEGY

PUBLICATION DATE: September 29, 2016

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