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The Gallery Project Case Solution & Answer

A young businessman is considering options to start a franchise of art. Everyone has a bit of common sense knowledge of what an art gallery is still very few have achieved market competitiveness of art and what it takes to succeed in this industry. The price of a painting can be anywhere between $ 50 and $ 500,000, and the price does not usually depend on the objective properties of the eye of art itself. This is where the art dealer plays an important role. The budding entrepreneur must make strategic decisions (held high or low?) Service segment of the art market Where to start your business (medium sized town or big home town?) How to provide the art market (with opening a traditional art gallery in collaboration with retailers and restaurants to add? exposed works or organizing exhibitions in rented spaces) ys had to ally with the local arts community.
by
Jean-Philippe Vergne,
Alexander A. J. Meunier
Source: Ivey Publishing
4 pages.
Release: June 21, 2013. Prod #: W13283-PDF-ENG
The solution Project Gallery Case

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