The European Airline Industry on a Collision Course Case Solution

This case is about  Strategy

published: 07 Jan 2003


Case Writers: Alessandro BUCCELLA and Herman FUNG The note explains the competitive context of the European Airline Industry in early 2003. The note explains the economics of the airline industry, with unique attention to other individuals in the airline source chain that get appropriate returns. The very competitive amongst the various organisation designs in the European airline industry (network providers, affordable providers, charters, etc) are likewise talked about.


Pedagogical Goals:

This case could be utilized to check out the following styles: Industry review, consisting of evaluation of entry and competition, and vertical power in the supply chain Competitors within and in between various service designs with various relative benefits Recognition of sources of competitive benefit of the affordable provider technique Handling capability in a chronically underperforming industry

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