This Case is about ENTREPRENEURSHIP, INNOVATION, LEADERSHIP, SUSTAINABILITY, TECHNOLOGY
PUBLICATION DATE: January 03, 2014 PRODUCT #: MH0017-HCB-ENG
Elon Musk’s standing as a serial entrepreneur has people wondering what is going to happen to Tesla Motors, with his present focus. As the leader in all-electric car technology, Tesla has established itself in the heavily-fragmented, alternative fuel vehicle sector.Tesla Motors (in 2013) Will Sparks Fly in the Automobile Industry case solution
In spite of the Tesla Model S being named the Motor Trend 2013 Automobile of the Year as well as a soaring stock price, Tesla faces several challenges ahead.