Starbucks: Crisis of Confidence Case Solution

It is monitoring the case of Starbucks, product 98M006, describing the consequences of policy decisions in 1999. The case describes the crisis of investor confidence in the strategic choices made by Starbucks. Starbucks raises questions to try to regain focus.
by
Mary M. Crossan
Source: Ivey Publishing
1 pages.
Release Date: April 2, 2008. Prod #: 908M29-PDF-ENG
Starbucks: the crisis of confidence case solutions

Starbucks: Crisis of Confidence Case Solution
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