Describe the difficulties faced by Sony with the launch of its PlayStation 3. Information on rental periods of 2006 and 2007 and the success of rival consoles described. It also examines the costs and revenues associated with a business model based on selling hardware settings and games. It can be used with “Home Video Games: Generation Seven” (505-072), which provides additional information about the industry.
by
Elie Ofek
Source: Harvard Business School
26 pages.
Date Posted: March 10, 2008. Prod #: 508076-PDF-ENG
Sony PlayStation 3: Game Over? Case Solution
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