Safe Water Project: Improving Access to Safe Water Through Innovative Sales and Distribution Models Case Solution

This case provides an overview of the nonprofit organization PATH and clean water project launched five initiatives in late 2006 for $ 17 million in financing global development unit of the Bill and Melinda Gates Foundation. The purpose of the grant was to assess the extent to which market-based approaches can help accelerate the widespread adoption and sustainable use of water treatment and storage products for the safe house low-income populations. One of the main objectives of the team was to investigate the sales and distribution challenges in this space. Making a portfolio of pilot projects in the field, the team hopes to test different models to improve customer access to drinking water produced in an effort to find sustainable and replicable scalable solutions. Although the specific results vary according to the drivers, which spanned India, Vietnam, Cambodia and Kenya, have increased the overall number of major sales and distribution ideas.
by
Stefanos Zenios,
Lyn Denend,
Tim Elliott
Source: Stanford Graduate School of Business
23 pages.
Publication Date: April 1, 2013. Prod #: OIT108-PDF-ENG
Safe Water Project: Improving access to safe drinking water through innovative distribution models and sales solutions briefcases

Safe Water Project: Improving Access to Safe Water Through Innovative Sales and Distribution Models Case Solution
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