Robin Chase, Zipcar, And An Inconvenient Discovery Case Solution
Case Dilemma
Zipcar is one of the leading car sharing organization in the world which uses the most recent innovation techniques and inspirations, which will impact the car users positively. Robin Chase, who is the co-founder of the Zipcar, found an alarming situation in the organization which is a decrease in revenues. He found that the revenues generated by the organization during the month of September is half of its projections. The core purpose of Robin Chase is to pursue the business, which will serve best to his interest and would help in generating revenues according to the expectations. In order to achieve full interest from the business; he would carry this with his full determination and passion.(Reavis, 2014)
When Robin Chase decided to establish the Zipcar; he faced various challenges and resistance, such as: the hurdles in generating finance for the company and the recruitment of right skill individuals for the company for the purpose of analyzing the financial statements of the company. For this purpose, Robin Chase plans to provide cheap and environmentally friendly car services to the world’s most populous cities. For Chase, the question is what he needs to do in order to get the organization on a profitable trajectory while maintaining a growing relationship between the company and its 430 members.
It should be noted that Chase is one of the transformation leaders who is able to convince the entire team to move in the right direction. It is able to make the implementation smooth and correct. In addition to this, the founders faced the challenge of funding the decisions, and Robin Chase doubled the problem after calculating all the fees and other expenses incorrectly. Therefore, a better business plan and strategic measures are needed to maintain high probability in the market, in the future.
What is happening in the Company
At Wesley College; Chase did non-business philosophy, majoring in English and French. His first job was as JSI’s project manager. During this time, he had an idea and decided to give it a shot. At the time, Chase enrolled in MIT Sloan, but was rejected because of the GMAT’s low math score. He continued his GMAT, improved his math score and scored well, and was then admitted to MIT Sloan. Robin Chase opened his own car-sharing business in June 2000. Although he had some knowledge of the business, he did not have any experience in opening and running a business. It continued to grow for a few months, and as of October 2000, his company had 430 members.
MIT Sloan classmate Jean Hammond was the first corporate investor with an initial investment of $ 50,000. Jean believed in his idea and the whole concept behind it.
Jean’s idea came from his friend Antje Daniel-son, who suggested that starting a carpooling business was a good idea. In mid-October, the sharp cases he envisioned ruined his appearance. It is estimated that the car use rate is 40 percent, which is 22 percent more than the actual value. The recipe for smart travel is about half the estimate. This means that it is just a wrong decision. Plus, according to one of his inspirational speeches; he said he had no idea about cars. The main problem with the case study is that Robin Chase has no knowledge and experience in neither the business area he wanted to pursue nor the idea of carpooling……………………..
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