Describes the development of strategies and organizations of two major competitors in the field of consumer electronics worldwide. In four decades, the two companies adapt their strategic intent and organizational skills to match and counter the competitive advantage of the other. The case shows how each is facing restructuring eroding their competitive advantage.
by
Christopher A. Bartlett
Source: HBS Premier Case Collection
20 pages.
Date Posted: December 11, 2009. Prod #: 910410-PDF-ENG
Philips against Matsushita: The Competitive Battle Continues Case Solution
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