PEPSICO’S TURNING POINT: ESTABLISHING A ROLE IN A SUSTAINABLE SOCIETY Case Solution & Answer

PEPSICO’S TURNING POINT: ESTABLISHING A ROLE IN A SUSTAINABLE SOCIETY Case Solution

The company implements strategies in the company in order to achieve its long term objectives. On the other hand, the company also formulated strategies in order to achieve its internal and external environment assessment. Moreover, the mission of the company is to become the number one premium customer goods company which focuses on providing appropriate beverages and foods. The company provides rewards and opportunities to investors and communities in which the company operates. The company does everything in order to strive the honesty, integrity and fairness. The main problem that the company faced is that the mission statement of the company does not support the statements of the PepsiCo. Thus, it is necessary for the company to maintain its new mission statement of the company in which it should focus on the needs and requirements of the customers as well as give more priority to high quality products. On the other hand, the company also faced critical issues from several customers, which include protestors, non-government administrations, nutritionists, ecologists and social right teams. These all consumers claimed that the practices of the company are accountable for the ecological and social influences which are apparent in the public nowadays. Some of the issues that the company faced from the negative externalities from foods are such as; obesity as well as the health of people was being affected.

FEEDBACK

The company should focus on its mission statement as the current statement just focuses on the concern of survival, growth and profitability. Thus, it is necessary for the company to put more focus on technology, philosophy, market, customer, self-concept and issues for workers. It is necessary for the company to follow the recommended mission statement which is mentioned below:

The mission of the company is to focused on quality of the products as well as become the world’s number one premium consumer company.

In this scenario, we are triggered to practice the best proficient procedures by spending the best technology. By doing this, we provide customers best possible ways through which they produce high quality materials to the customers which create honesty, integration and best possible opportunities and rewards to the customers. On the other hand, by doing so, the performance of the company increased and gained maximum profit in the market.

FIT With environment

The food and beverage industry is considered as one of the industres which is specialized in delivery of foods and conceptualization. If we look at the past performance of food and beverage thenit is evaluated that the industry has flourished as of an assortment of mom-and- pop processes to a trillion-dollar capital which is controlled by large intercontinental organizations. The most familiar organizations that led the operations of the company include Starbucks, Coca-Cola and McDonald’s. These organizations are present in all parts of the world world. The upstream end operations of the company are controlled by the agribusiness. In this agri-business, the companies are involved in the manufacturing of the raw and livestock commodities which involve, corn, rice, wheat and soybeans. The major players of this agribusiness are Monsanto, Tyson, DuPont, Archer-Daniel-Midland (ADM) and Smith field. This session covers the internal and external analysis of the company which shows the performance of the company internally and externally.

INTERNAL and external environment or feedbacks

PepsiCo is the brand name which is mostly used in many countries of the world. Due to its strong brand name, the company is considered as the major player of food and beverage products in the industry. Moreover, due to its strong presence in the food and beverage industry, the company produces and sells its product all over the world………………

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