Otis Pacific Asia Operations (A): National Challenges Case Solution
This Case is about COMPETITION, ECONOMICS, INTERNATIONAL BUSINESS, MARKETING, ORGANIZATIONAL STRUCTURE, STRATEGY EXECUTION, TECHNOLOGY
PUBLICATION DATE: August 28, 1992
This article outlines the elevator market place and Otis’s very competitive position in 4 markets: Hong Kong, Malaysia, India, and also Japan. The trainee is inquired to assess the very competitive and tactical difficulties in every market, particularly because of strong Japanese competitors throughout the area. This article is made to offer trainees gratitude of working around the heterogeneous Asian environment within extremely very competitive markets.
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