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Optimizing Your Digital Business Model Case Solution & Answer

Digital business model of a company describes how the company interacts with customers to create digital value. The authors argue that it is time for companies to create a great digital business model before your guests leave behind. A large model of digital technology often challenge the status quo in the affairs of society can cause an organization to change the way work is done, who does the work and invests to better serve customers online. A digital business model often cannibalize physical channels or change the company. It is true that the company is a born-on-the-web like Amazon, an oil company or a local company is beginning to focus on the best way to communicate with customers online. The authors have developed a framework to help companies in competition with three digital capabilities: content, customer experience and platform. Illustrate the context of studies of more efficient as Amazon, Apple, LexisNexis and USAA and the results of research on effective practical cases. Also includes a self-assessment tool to help the next steps.
by
Peter Weill,
Stephanie Woerner
Source: MIT Sloan Management Review
8 pages.
Publication Date: April 1, 2013. Prod #: SMR451-PDF-ENG
Optimization solution Digital Business Model Case

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