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Nestle Case Solution & Answer

In April 2008, Paul Bulcke took over as CEO of the largest food company in the world. His predecessor, Peter Brabeck, had given 12 years of excellent results while the business to a new vision of health, nutrition and wellness moves. The challenge was Bulcke quickly execute the vision and achieve organic growth and margin improvements necessary to meet the “Nestlé model.”
by
David E. Bell,
Mary Shelman
Source: Harvard Business School
37 pages.
Release Date: November 7, 2008. Prod #: 509001-PDF-ENG
Solution Nestlé case

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