This Case is about GROWTH STRATEGY
PUBLICATION DATE: February 23, 2012 PRODUCT #: CU129-PDF-ENG
Motorola, Inc., in March 2008, proclaimed that it would divide itself into two publicly traded firms by spinning off its biggest office – the unprofitable mobile apparatus handset unit. Nevertheless, Motorola was so intensely identified with its cell phone products that lots of folks didn’t understand much about its other lines of business. In this situation, pupils review the financials and organizational structure to be able of Motorola to contemplate the method by which the company must prepare for this momentous shift in strategy and to assess the reasons for the spinoff.
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