In its first project, an aspiring developer negotiates development rights over a branch of a bank floor tony Carnegie Hill Manhattan. Community resistance arose immediately, residents led by celebrities and socialites. Given the rejection of the proposal of the company to a 17-story condominium on the site of the Landmarks Preservation Commission of New York, the developer and his firm must decide how to respond.
by
David Lane,
A. Eugene Kohn
Source: Harvard Business School
8 pages.
Release Date: January 9, 2008. Prod #: 208067-PDF-ENG
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