La Corpo, Act II: The Second Year Case Solution & Answer

This Case is about ENTREPRENEURSHIP, NEGOTIATIONS

PUBLICATION DATE: July 18, 2008 PRODUCT #: INS032-HCB-ENG

This set of two instances describes how two MBA alumni got a long-recognized business in France, and, despite all their attempts to modernize it, grow it and use best practices as learned in business school (Case A), eventually turned it into a loss-making and cash-bleeding firm (Case B).

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