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IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property Case Solution & Answer

Companies looking to take advantage of distributed innovation and outsourcing can address the tension between value creation and value capture by changing the modular structure of technical systems. More specifically, this article introduces the concept of “modularity IP”, which aims to protect and catch value of intellectual property. Article defines what it means for a system to be “IP-modular” illustrates the application of this concept in a number of practical situations, and provides a comprehensive framework that can be used to develop and evaluate strategies to capture the value of modular systems .
by
Joachim Henkel
Carliss Y. Baldwin,
Willy Shih
Source: California Management Review
18 pages.
Publication Date: August 1, 2013. Prod #: CMR545-PDF-ENG
IP Modularity: Profiting from innovation by aligning with the product architecture for the solution of IP

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