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IKEAs Global Sourcing Challenge Video Case Solution & Answer

Video interviews with the case protagonist Maryanne Barner and CEO Anders Dahlvig provide a personal reflection on issues and decisions of case management data on key challenges in the case. The video is divided into segments that can be used sequentially throughout the class discussion, as described in Note teaching. There is also a final section that can be used as a summary of where respondents to reflect on key lessons to IKEA and to them personally.
by
Christopher A. Bartlett
Source: Supplement Video
Date Posted: March 12, 2007. Prod #: VID-907 801-SPA
Global Sourcing Challenge IKEA Solution Video Case

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