caseism

iBakery: How a Hong Kong NGO Ventures into Social Enterprise Case Solution & Answer

iBakery is the name of two social enterprises (“SES”), a bakery and a cafe established by Tung Wah Group of Hospitals (TWGHs) Hong Kong with a social mission to train and employ people with disabilities through the production and operation retail bakery and cafe. The SE comes from a bakery shop that was formed disabled. Running the operating system, many business elements have been introduced to try to respond to social and economic objectives. iBakery is unique among SE managed by non-governmental organizations in Hong Kong (“NGO”) that has a group of professionals called “iBakery Angels”, the formation of an advisory board. TWGHs With its solid backup, SE iBakery strive to fulfill the dual objective. SE performance to achieve the economic objective leaves much to be desired, as they are currently operating deficit, but to achieve a good performance to meet the social mission, measured in terms of the assessment tool of social impact. This case highlights the activities of SE, the way they try to find a balance in both economic and social objectives, and how performance measurement Social enterprises can be made. It also allows students to examine the SE must be done to ensure future sustainability.
by
Sammy Fung,
Floerence Chan
W. H. Lo
Source: University of Hong Kong
22 pages.
Date Posted: December 13, 2012. Prod #: HKU995-PDF-ENG
iBakery: How an NGO in Hong Kong Ventures, in solving the case of social enterprise

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