Greendust: Revolutionizing the Returns Process Case Solution
This Case is about INTERNATIONAL BUSINESS, MANUFACTURING, MARKETING
PUBLICATION DATE: August 25, 2016
GreenDust, a business developed in 2009, offered top quality, unused, seconds, surplus, and also reconditioned items at low cost. This generally had actually been a messy industry. With boosted pressures on the lower line, quick modifications in innovation (and quick obsolescence), techniques of channel cleansing by the competitors, and impending e-waste guidelines implemented by the Indian federal government, GreenDust attempted to reduce these aspects by transforming the returns monitoring of durable goods by simplifying it. Could GreenDust prosper in other arising markets? Mohita Gangwar Sharma is connected with FORE School fo Management,. K.N. Singh is connected having Indian Institute of Management.
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