IMD-3-1632 © 2006
Ralf; Seifert, Jana, Thiel

The case shows the reflections on EndoArt’s troublesome advancement over the previous 8 years and relates the endeavor’s circumstance as of 2006. 3 choices are laid out to continue from this point: tactical collaboration or trade sale; grow the company strongly and go for an IPO; or make EndoArt a privatelyheld stand-alone gamer. 2nd; it welcomes the student to choose for and talk about the endeavor’s tactical instructions towards an exit. This likewise needs the recognition and analysis of EndoArt’s instant difficulties.

Subjects: Entrepreneurship; Entrepreneurial finance; High-tech development; growth; Medical; Market positioning; Start-up; Medical technology; Technology management; Technology; Uncertainty
Settings: Europe; Switzerland; 10-20 employees; Medical Technology; 2004-2006

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