Computer has become an important technology in every typeof work. Most of the tasks done by theemployees are computer-based and we can say that companies are investing lot of money on these technologies to develop their operationsas more efficient and effective. Despite of tough competition, Microsoft is far away from its competitors in terms of being the most reliable computer software.
Since its establishment by William H. Gates and Paul Allen, it has achieveda very good growth. When Microsoft was established, IBM was dominant in the market. Microsoft was far behind IBM. Microsoft had enormous resources and hardworking people and because of that itwasable to produce qualitative products and products that can solve the needs of the consumer. After working hard and solving the needs of global consumers, Microsoft got very good profits and made itselfstrong in the software industry. Analysts predict that Microsoft will continue this top position in this industry.
During 1990s, IBM was dominant in the software industry, while Microsoft was still behind. But at present, the situation has completely changed, Microsoft has got the top position in the industry and other companies like IBM arefollowing Microsoft to stay at the top in the industry. Bill gates always prioritized on building up the organizational culture. He helpedincorporating the values and mission and vision to achieve success in the industry. The more focus of Bill gates was to address the needs of employees and making sure that they are getting the best environment for work. In May 2006, Brummel launched the â€˜myMicrosoftâ€™program that included the performance review system for employees, training of the employees to develop the necessary skills and working on the career development of the employees. â€˜Mymicrosoftâ€™ program also included the new compensation system and other benefits for retaining the best employees with in the firm.
At the start of the 21st century, top management of Microsoft launched a restructuring of the organizationâ€™s culture where its main emphasis was on being focused on producing high quality products to focus more on interest of the clients. Top management explained that this strategywas to cope up the challenges of the competition in theindustry. It was reorganized in many departments to tackle the demands and need of the clients across theglobe.There was some criticism on that restructuring initiative that critics had thought that this initiative was done to address the problem and issues raised among the workers of the company. This new initiativeprovidedemployees challenging tasks to bring the best out of them. This initiative left many employees frustrated as key decisions had to be approved by Bill gates or CEO Ballmer. It was during the start of 21st century when majority the leaders decided to finally end their professional career with Microsoft and accepted better career opportunities in the rival companies. That was a major problem for the Microsoft as those leaders had great contribution towards the success of theorganization. Microsoft was progressing and developing into such a leading force, but……………
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