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ECOBANK: PASSION TO BUILD WORLD CLASS PAN AFRICAN BANK Case Solution & Answer

Ecobank is the case where a wood development strategy / African business with strong elements of human resources and talent management issues and governance and organizational structure. The case is an inspiring group of visionaries from 14 countries in West Africa, in 1984 the story – with limited resources – decided to create a pan-African bank to promote the development of Africa. Today, Ecobank has 8.3 million customers, 18,000 employees and a presence covering 32 African countries – more than any other bank. Ecobank in July 2012 was named “Best Bank in Africa” ​​by Euromoney for the second consecutive year. The case focuses on the three phases of expansion of the bank, and the strategy used in the management of Quick both organically and through cross-border acquisitions. growth has a unique approach to “act locally, while a” bank that is strongly reflected in their governance systems and organizational structure. And it was all phenomenal success in attracting and developing local talent – perhaps the most feared of all the resources of Africa. Learning Objectives: This is an inspiring story that should be, “said” instead of “read”. For this reason, the case is voluntarily written very short, but with the support of video interviews with top executives of Ecobank. A total of 86 minutes of video (28 minutes, which is designed to be viewed by the students before the session) divided into 12 “modules” gives the instructor flexibility in the use of the case in the classroom. Where and video modules can be used to demonstrate: strategy and business development in the African context. Managing organic growth and growth through acquisitions across borders. Human Resources – how to attract, retain and motivate the talent in an emerging market. Organizational design as an organization grows. Governance issues in emerging markets.
by
Leif Sjoblom,
Hicham El-Agamy
Source: IMD
12 pages.
Date of publication October 31, 2012. Prod #: IMD607-PDF-ENG
Ecobank: PASSION FOR BUILDING A WORLD CLASS Case Solution PAN AFRICAN BANK

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