Donovan Marks: Shifting Entrepreneur Motivations Case Solution & Answer

This Case is about  MOTIVATING PEOPLE

PUBLICATION DATE: March 20, 2015 PRODUCT #: W15068-HCB-ENG

Proof Engineering’s entrepreneur owner is confronting a tough choice: abandon the deal and keep as an entrepreneur or whether to sell his family business to a big corporation and shift to a corporate profession. Following an unsuccessful attempt at an earlier deal in which he sold 50 per cent of his firm, the entrepreneur has managed to grow Proof Engineering into a successful international business.

But many possibly money-making opportunities are presented by this second offer. There are several motivations involved in the choice to sell – including company, fiscal and private concerns. Albert Wocke is affiliated with University of Pretoria.

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