This case is about EMERGING MARKETS
PUBLICATION DATE: February 02, 1999
Cimetrics Technology (A1) Case Solution
Jim Lee, the president of Cimetrics (a young, fast growing, applications start-up) is reevaluating his modest company’s geographically dispersed product development model. To take advantage of gifted low-cost labor in Russia, the firm has relied on two software engineering teams in Russia to develop its products.
This article makescultural differences between the Russian teams, their Toronto-based manager, and the firm’s Boston-based direction hasn’t been simple, yet. After a Russian engineer (brought to Boston at Cimetrics’ expense) asks to relocate back to Russia, Lee decides to reevaluate the situation.