In September 2008, Todd Bradley, executive vice president, Personal Systems Group, Hewlett-Packard Company (PSG) gathered his thoughts before a meeting with his executives and employees for product design and marketing. On the agenda were discussed the next strategic steps for the group. Hewlett-Packard (HP), a technology company that offers a wide range of products and …
Shortly after Robert Iger took over as CEO of the Walt Disney Company in late 2005, he turned his attention to Pixar, the animation studio Disney had worked since 1991 and has been responsible for producing hits like Toy Story and Finding Nemo. Own company Disney animated film was in decline since Jeffrey Katzenberg left …
The Walt Disney Company and Pixar Inc.: To Acquire or Not to Acquire Read More »
Barbara Norris struggle to solve the many problems they face as his head nurse recently promoted to general surgery unit (UAG) at the University Hospital of Eastern Massachusetts (EMU). He inherited a unit with the lowest scores for employee satisfaction and higher volume of business among all the personnel departments of EMU. In addition, the …
Barbara Norris: Leading Change in the General Surgery Unit Read More »
The global financial crisis of 2008 is one of the possible dangers posed by the narrow mental models, the authors say. Before the crisis, people either do not make sense of what was happening or chose to ignore because of profit opportunities. Some of the most fundamental assumptions implicit in the worldview that prevailed before …
From Mental Models to Transformation: Overcoming Inhibitors to Change Read More »
In March 2009, the U.S. economy was in a severe recession not seen since the Great Depression after the subprime crisis had gotten out of control. The situation has changed dramatically in a year since the Council of the Federal Reserve helped the investment bank Bear Stearns rescue. Deflation, not inflation, had become a major …
U.S. Subprime Mortgage Crisis: Policy Reactions (B) Read More »
Software security company in the United States considers its options to develop. Labor market situations and different labor laws as interpreted by the United States, United Kingdom, Germany, China and India. by Boris Groysberg, Geoff Marietta, Tim Marshall, Adam Hartley Source: Harvard Business School 19 pages. Date Posted: April 10, 2009. Prod #: 409104-PDF-ENG Flexible …
Sanctuary Soft: International Expansion Strategies Read More »
Symbian, the manufacturer of a system operating point smartphone, faces new competition from Google and Apple. Symbian software evaluates and changes in their relationships with distributors to meet competitors. by Benjamin Edelman, Fernando F. Suarez Arati Srinivasan Source: Harvard Business School 18 pages. Date Posted: April 13, 2009. Prod #: 909055-PDF-ENG Symbian, Google and Apple …
In February 2008, S. Mahalingam (Maha), the chief financial officer of Tata Consultancy Services TCS discussed strategic issues, challenges for the elite segment of the IT services companies: Global Services, Computer Sciences Corporation, IBM, Accenture, KPMG and others. The key question is how to maintain an impressive annual growth rate of 35 to 40 percent …
Tata Consultancy Services: Globalization of IT Services Read More »
We evaluated the impact of a supply chain pilot created in Hugo Boss. This pilot project has resulted in changes to the way in which Hugo Boss orders from its suppliers. We explore the challenge of assessing the impact of changes in the supply chain, the link between operational performance and business performance, and the …
Here the concept of inbound marketing is presented, attract potential customers to a business through the use of tools and applications such as blogs, search engine optimization and social networks of Web 2.0. Students follow the growth of HubSpot, a business venture that, in their quest for growth, faces significant challenges, including: the development of …