This Case is about MARKETING, MERGERS & ACQUISITIONS
PUBLICATION DATE: April 13, 2010 PRODUCT #: IMD561-PDF-ENG
This merger case puts face to deal with a group of arbitrators representing InBev and another representing Anheuser Busch (AB). These groups need to work out on a prospective acquisition of AB. This case is much more comprehensive than simply a workout in evaluation or financing. Knowing goals: This case will challenge individuals on settlement methods, tactical analysis, dealing with a group, working “versus” a group, provide a handle numerous and public other things.