caseism

Being Distinctive vs. Being Conspicuous, Gender and Performance in Groups Case Solution & Answer

This Case is about INNOVATION, LEADERSHIP, ORGANIZATIONAL CULTURE

PUBLICATION DATE: May 01, 2010 PRODUCT #: ROT114-PDF-ENG

Distinctions in habits and associated gender stereotypes originate from the various standards and expectations related to the social functions that males and females normally hold. The stereotypes are all-too familiar: guys are much better at mathematics, females at interacting; guys make much better military policemans and ladies much better caretakers. As an outcome, tasks, jobs and professions end up being gender-typed as ‘male’ or ‘female’ according to the gender of the common incumbent. The authors report their findings, which recommend that the extra examination of being a solo member of one’s gender – whether self-imposed or enforced by others – can be either damaging or useful to performance, depending upon the typicality of the job relative to one’s gender.

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