The owner and CEO of adaptation Engineering face an important decision: should focus on rebuilding its core business professional services that have generated significant revenue and cash flow? In recent years, or should focus on the development and commercialization of licensed programs that had been in development for several years, but had not yet become profitable.
Richard S. Ruback,
Source: Harvard Business School
Release: Aug 21, 2011. Prod #: 212010-PDF-ENG
Adaptive Engineering, LLC Case Solution