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A Non-Traditional Female Entrepreneur (A) Case Solution & Answer

This Case is about  STRATEGY, SUCCESSION PLANNING

PUBLICATION DATE: June 28, 2011 PRODUCT #: W11293-HCB-ENG

Regardless of any practical qualifications or prior experience, through her system of management philosophy and management strategy, the president reputed as ND’s standing as a trustworthy producer and developer of medical devices. All ND merchandises were exported to big international healthcare businesses, including Philips Medical Systems, Johnson & Johnson, and Covidien.

With the rapid increase in business, for expanding output capacity, the demand became pressing. The president understood that she could no longer postpone her decision. Several alternatives were presented to her, as well as the variables that affected her choice contained concerns about the supply of quality human resources, geographic convenience, affordability, the openness of her present workers to relocate, as well as the chance for future growth.

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