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A New Approach to China: Google and Censorship in the Chinese Market Case Solution & Answer

This Case is about FINANCIAL MARKETS

PUBLICATION DATE: October 03, 2011 PRODUCT #: F276-PDF-ENG

The first across-the-table debate between Google and China concluded productively in 2006, when Google received a consent to establish a local domain (google.cn) targeted at Chinese Internet users and not subject to the “Great Firewall”. Throughout these discussions both Google as well as the Chinese government fought to achieve an outcome that will be satisfactory to their constituents. Google was found between satisfying its investors and maintaining its standing for free access to advice, while China was balancing the desire for cutting edge search technology as well as the concern that liberal access to advice would sabotage its political-economic model. Finally, the discussion consequently lead to Google running two domain names in China: Google.com and Google.cn. In the early phase of 2010, Google publicized that its corporate infrastructure had become the goal of a number of China-based cyber attacks and accused of trying to further restrict free speech on the internet, the Chinese government. These incidents caused a public struggle and private negotiations between Google and the Chinese government, which culminated in July 2010 when the Chinese government renewed the google.cn permit understanding that Google was redirecting all Chinese customers search to its google.hk.com website. The case is founded on the freely reported events encompassing two series of discussions between the U.S. technology giant Google and the Chinese Government regarding Google’s permit in China.

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